A hypothetical merchandise calendar for the 12 months 2024, associated to the Lezhin webtoon platform, might embody a deliberate schedule of product releases. This may embody bodily items comparable to artwork books, attire, or collectible figurines primarily based on widespread Lezhin comics. Such a calendar might additionally define deliberate digital merchandise releases, probably together with unique content material like wallpapers, downloadable paintings, or early entry to sure webtoons. A hypothetical instance might be the discharge of a limited-edition artwork guide for a well-liked collection within the third quarter of 2024.
A structured launch calendar affords a number of benefits. It permits followers to anticipate and funds for desired objects, constructing pleasure and engagement throughout the group. From a enterprise perspective, a well-planned calendar facilitates advertising campaigns, stock administration, and total gross sales projections. Whereas the historic context of merchandise calendars is tied to broader retail practices, within the digital age, it represents a strategic method for platforms like Lezhin to reinforce fan loyalty and generate income streams past subscriptions.